Welcome back to another edition of our Trade Targets series. I really hope you listened to our advice last week and made offers for Omarion Hampton, because I don’t think his price will be coming back down at all this season.
Our Week 4 Trade Targets article features four players that are true Buy-Lows due to their fantasy football struggles, but let’s see why they could be diamonds in the rough, given their actual stats so far.
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Week 4 Fantasy Football Trade Targets
Ladd McConkey, Los Angeles Chargers WR
Ladd is a popular trade target amongst the fantasy community because he offers a buy-low opportunity on a high-powered offense. Justin Herbert looks like he’s playing some of the best football of his career, but his presumed #1target over the preseason is currently third on the team in wide receiver fantasy points. Thus far, McConkey has been held out of the end zone, while Keenan Allen and Quentin Johnston have been making it look easy.
So, do I expect Ladd to finish as a Top-12 WR like he was drafted to be? No, I don’t think so. But I also believe that after three weeks, we’ve seen him at his floor. He’s had at least 4 catches in every game so far, and once teams start focusing more on Allen, I think he will have more opportunities for receptions in the short and mid-range areas of the field.
It would be a major surprise if his targets were to go down any further, and the touchdowns will start to come eventually. The team is going to continue spreading the ball around, but if one of the other two main receivers were to miss any time, Ladd’s usage should go way up.
I wouldn’t be giving up any top-tier assets for Ladd, but with his play so far, managers who roster him shouldn’t be asking for a ton in return. If I could flip another WR with more question marks, like DK Metcalf, Tee Higgins, or Marvin Harrison Jr., I would do so without hesitation.
Breece Hall, New York Jets RB
Breece started hot in Week 1, garnering 19 rushing attempts. He then got 19 total rushes over the past two weeks. Coming off these two down games should make him a fairly easy trade target.
Justin Fields should be back as the starter this week, so long as he passes the concussion protocol, which should benefit the entire offense. Teams needing to account for Fields’ rushing prowess should also take some of the attention off of Breece and open up more lanes for him. The only downside of Fields’ return is that Tyrod Taylor seemed to check it down to Hall a bit more, but only slightly.
The big knock on Hall coming into the season was the presumed emergence of Braelon Allen and how that would cut into his work, but so far, Hall is the clear lead back and has looked better on the field. Breece is still on the field for 58% of snaps, and that number looks solid moving forward.
The real reason Breece should be high up on your buy list, though, is his upcoming schedule. He has four extremely positive matchups in his next five games with Miami, Dallas, Carolina, and Cincinnati all on the docket. His one bad matchup is Denver in Week 6.
Buy Breece now before he blows up, because the price is only going to rise. Give up an overperformer like Travis Etienne or Kenneth Walker, who is going to suffer once Charbonnet returns.
Chuba Hubbard, Carolina Panthers RB
Chuba is one of the criminally underrated values in Fantasy. Currently, he is 14th on the season in rush attempts, 18th in rushing yardage, and 10th in running back receptions. While he hasn’t scored on the ground yet, he’s caught two touchdowns already this season.
If he were on a better team, managers would be running to get him. Instead, he’s on the Panthers, and players have no faith in him.
He’s not in a terrible spot, though. The only threat to his touches is Rico Dowdle, who’s not much of a threat at all. His offensive line is better than expected, and the receiving room is scarce, which means his targets shouldn’t be going away. He also doesn’t get taken off the field when the team is losing, which is most of the time.
He’s not going to get very many red-zone touches this season, given that the Panthers will rarely be in the red zone, but he is going to get the vast bulk of the work, and do enough with it to be an every-week starter.
If you’ve already taken a hit with injuries, he should be a cheap enough player to buy and stabilize your team. And, like the other running backs on this list, you can probably trade an overperformer like Etienne and get Chuba, along with another asset in a 2-for-1.
Check out all of our Week 4 Rankings: Flex Rankings | QB Rankings | RB Rankings | WR Rankings | TE Rankings
Tony Pollard, Tennessee Titans RB
Pollard’s argument is going to be nearly identical to Hubbard’s. While his fantasy output has been really poor so far, his actual football output has been really good. Pollard is currently 6th in rushing attempts and 11th in rushing yards, putting him ahead of stud players like Saquon Barkley, Jahmyr Gibbs, Josh Jacobs, and Christian McCaffrey.
So why hasn’t Pollard been good for Fantasy? Simple: Touchdowns and Receptions. To date, he has 1 and 3 of those, respectively.
While touchdowns are going to be hard to come by on a team as bad as the Titans, this lack of receiving work is just not who Pollard is. Two years ago, he had a career high 62 receptions, and the year before he caught 44 balls for 9 yards-per-reception! Even last year, his first with Tennessee, he caught the ball 41 times.
So, the team obviously knows this is a strength of his, but the connection with Cam Ward just hasn’t materialized yet. I have to assume that changes. The team is going to need to try out new things, given how the season is going for them so far. For Ward to have any success, they’ll need him to start taking the easy dump-offs a lot more often.
There will, for certain, be more growing pains to come, but I also expect some brighter days for Pollard this season. He should be going for dirt cheap, as most managers only focus on the Fantasy points, and not the underlying stats.
Make sure to check out all of our Week 4 Fantasy Football Rankings and Analysis!
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